Atlas Files

Scent as memory

IDENTity PACKAGING

Atlas Files is a fragrance brand built around the idea that scent
is a form of memory. The project explores the emotional connection between places, aromas, and personal experiences, transforming each candle into an archived document capable of preserving
a moment in time.

Inspired by cities, landscapes, climates, and lived experiences, each fragrance becomes a sensory destination, inviting people to revisit places, recover feelings, and reconnect with forgotten memories.
The concept moves beyond traditional candle design, positioning fragrance as a way of collecting moments rather than objects.

The project includes the complete brand identity, from naming
and visual direction to packaging design and a conceptual system that organizes each fragrance as part of an evolving archive.
Through a minimalist and carefully structured visual language,
Atlas Files transforms everyday scents into personal records
of experiences, creating a brand that connects design, memory,
and emotion.

Age: 2026

Atlas Files — a candle in the light Atlas Files — the box in both hands Atlas Files — the set in its box Atlas Files — the packaging system Atlas Files — the candle on a side table Atlas Files — the range together

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